The Stories Within Us

Final year project

User researcher

13 weeks

aCM digital library, Google forms, Google Scholar

An installation based on objects and stories of women subjected to violence, in hopes of building empathy and changing attitudes that support Violence Against Women (VAW).

*Please note* this project links to, contains information about sexual assault and/or violence towards women, which may be triggering to readers.

Overview

Problem

How can we use interactive installations to build empathy within individuals and raise support for women who have been subjected to violence.

Solution

The Stories Within Us, is an interactive installation that uses storytelling, visual and audio aids to communicate stories of women subjected to violence, to the public.

The installation connects the public and these women, harbouring empathy towards them and changes in attitudes that support VAW.

Process

A flow chart to show the design process for making Stories within Us

Discover

Background Research

I researched into the topic of VAW to further understand the context of the topic, as well as the scale and reason for VAW occurring.

Findings

  • VAW is a widespread and common societal issue with 1 in 3 women having experienced violence worldwide.

  • VAW has been and is still a common matter throughout history, but more law enforcement and aid has helped to minimise the issue slightly.

a timeline to show the history of violence against women

So why is it so widespread and still occuring?

ATTITUDES THAT SUPPORT VIOLENCE AGAINST WOMEN:

A sheild with person icon on the bottom right

EXCUSING THE PERPETRATOR

Shifting the responsibility, of act of violence, from the perpetrator to the victim.
38% of men and 55% of women over the age of 65, are most likely to blame women for being raped.

Person with a tick to the left of them.

DISREGARDING THE NEED FOR CONSENT

Removing the need for consent when engaging in sexual activities.

87% of 22,419 women, were touched without their consent.

Person with a question mark to their right

DISTRUST IN WOMENS' REPORTS OF VIOLENCE

Assuming women are making fake or exaggerated claims of violence to get revenge or take advantage.
2 in 5 men agreed women are likely to use sexual assault claims to get revenge on their ex-partners.

A magnifying glass with a minus in the centre.

MINIMISING VAW

Reducing the seriousness of violent acts, making them less significant or complex than it really is.
1 in 5 young men think there's no harm in making sexist jokes with their friend groups.

Outcome

From the background research, I concluded that attitudes supporting VAW can stop women from speaking out and getting help. By challenging these attitudes we can change this.

To do this, I used empathy, the ability to understand the feelings of another person. By understanding the perspective of these women, subjected to violence, we can potentially alter these attitudes and norms within society.

Competitor Analysis

I explored interactive technologies that were designed to induce empathy and see how effective they were as well as gain inspiration for my own designs.

A table analysing the the good, bad and empathy rating of competitors.

Summary

  • Putting people into the perspective of others or story-telling are very effective when building empathy or understanding of others' experiences.

  • Interactive installations may be more effective in building empathy, due to the range of interactivity and ability to create a unique and personal experience.

Define

Research Aims and Objectives

I defined my research aims and objectives allowing me to plan and organise my primary research.

Research Aim

To gain an understanding of how interactive installations can help to build empathy within individuals to ideate designs of an installation for raising empathy for women who have been subjected to violence.

Objective 1:

Explore ways in which experts have used interactive installations to build empathy within individuals.

Question 1:

What interactions with interactive technologies, including installations, engaged individuals to empathise with their themes?

Objective 2:

Identify how interactions, of individuals, with interactive technology, including installations, could provoke empathy.

Question 2:

What interactions with interactive technologies, including installations, engaged individuals to empathise with their themes?

Objective 3:

Ideate designs for an interactive installation to build empathy for women who have been subjected to violence.

Question 3:

What are the potential designs for an interactive installation that helps to build empathy, within individuals, for women who have been subjected to violence?

Interviews

To answer objective 1, I conducted interviews with 2 experts.

I collected qualitative data that related to existing interactive installations and how they have or could be used to induce empathy.

Interview transcript with sticky notes to analyse.
Sticky notes grouped into themes.

Identifying Themes

Book with a page turning.

STORYTELLING

  • Stories enhance empathy as they convey meaning and engage emotions, creating deeper connections with characters and people.

  • Empathy can be hindered by the ability to relate and complexity of story.

Cube

OBJECTS & EMPATHY

  • Personal objects induce empathy due to memories attached, making it more intimate.

  • Individually, they may not be as affective in enhancing empathy.

  • Humanising objects can form an empathetic response, but too much can be eerie.

monitor and cellphone

TECHNOLOGY

  • Technology can enhance and immerse individuals into a story.

  • Sensors form different interactions, which can affect emotional experiences.

  • Sound is more impactful when immersing individuals into a story, allowing interpretation and deeper connections.

Surveys

To answer objective 2, I sent out a survey and collected 56 responses.

I collected quantitative and qualitative data, related to how the general public interact with interactive installations that evoke empathy, and what specific interactions or elements, could or have had a lasting effect.

Demographic

Pie chart showing gender split of survey participants.
Pie chart showing age split of survey participants.
  • Majority of my responses came from women aged 21-25.

  • A more equal spread of gender and age would have been desired.

Engaging with interactive installations

Pie chart showing percentage of survey participants have/have not engaged with an interactive installation.
Pie chart showing percentage of survey participants have/have not/unsure engaged with an interactive installation related to VAW.
  • 74.5% have not engaged with an interactive installation, showing a possible lack of access/interest to interactive installations.

  • Those that have, only 6.7%, was related to VAW. Therefore more opportunity to build a unique and memorable interactive installation surrounding the topic.

Bar chart showing survey participants' knowledge of the topic of the installation before engaging with it.
Bar chart showing survey participants' knowledge of the topic of the installation after engaging with it.
List of thoughts of survey participant after engaging with the installation.
  • This data shows that interactive installations can be influential to individuals and make others more knowledgeable about topics, as the average rating increased from 3 to 5.

  • Interactive installations make a positive impact to individuals in many ways, with participants finding the installations "interesting", "educational" and "beautiful".

Bar chart to show if survey participants felt empathy towards topic of installation.
List with reasons why survey participants felt empathetic towards the topic of the installation.
  • Interactive installations can induce empathy with 93% of participants rating 4 or higher.

  • Generally, the type of content, results in more empathy with participants, for example stories or objects. However the results are varied and don't answer the question well.

Bar chart showing what aspects make survey participants feel more emapthetic towards the topic of the installation.
Bar chart showing what survey participants did after seeing the installation.
  • 60% said that listening and visualising stories would make them feel more empathetic. This supports existing research and findings from interviews, of using the method of perspective-taking to induce more empathy.

  • Data confirms that interactive installations can have an impact on individuals

    and create discussions. They also have the power to allow people to be proactive and learn more about certain topics.

Using technology to induce empathy towards VAW

Pie chart showing survey participants opinion of whether technology can increase empathy towards VAW.
Pie chart showing survey participants opinion of whether technology can increase empathy towards VAW.
List of survey participants' opinions on how technology van help increase empathy towards VAW.
List of survey participants' opinions on how technology van help increase empathy towards VAW.
  • Majority of participants think technology can be used to induce empathy towards VAW.

  • When asked why, many participants said that technology can be used to spread

    information, stories and perspectives widely, hence raise more awareness and discussion about the issue.

  • 39% were unsure, possibly due to not having much understanding about VAW.

Pie chart showing what aspects of technology, survey participants' think will make people feel more empathetic towards VAW.
Bar chart showing percentage of survery participants selection on which characteristics of technology could induce empathy in others towards VAW.
  • There is an equal view of the type of technology that could make people more empathetic towards VAW, excluding games.

  • However more participants thought that sharing through social media would the more effective technology.

  • 75% of participants chose storytelling of victims experiences, as the characteristic that could induce empathy towards VAW. In contrast, intimate spaces may not be as effective.

  • This suggests that content that is presented is more impactful rather than the space in which it's held.

Summary of survey findings

  • Interactive installations have been shown to be effective in inducing empathy.

  • Interactive installations have the power to build conversation and spread awareness of topics.

  • In general, storytelling is the best approach for inducing empathy, which supports existing research.

  • Other characteristics such as objects, physical and audio interactions can enhance storytelling, further evoking empathy.

Ideate

Sketching

Using my research I began to sketch out ideas and built 3 concepts. This allowed me to achieve my final objective.

Concept 1: A voice for women

Sketch of concept one, A voice for women.
Sketch of concept one, A voice for women.

What is it?

  • Victims/survivors of VAW record and share their experiences, within hand-made touch sensors.

  • When sensor is touched, voices of these women are heard and shared.

  • These experiences are translated into an art piece and showcased in a space.

How does it address the brief?

  • Creates a space where victims/ survivors of VAW can share their stories, allowing perspective-taking, understanding and discussion to harbour.

  • The touch sensors are intimate, unique and personal, forming deeper connections and enhanced empathy towards these women.

Concept 2: Stories within us

Sketch of concept two, Stories within  us.
Sketch of concept two, Stories within  us.

What is it?

  • Objects related to victim/survivors

    of VAWs experiences are hidden within the wall.

  • When nearing the objects, the victims/survivors story is shared.

  • Additional interactions (e.g touch) create visual changes, enhancing the story.

How does it address the brief?

  • Using objects and storytelling, individuals better understand victim/survivors' stories.

  • Objects may be familiar, allowing a personal, connected experience, developing an empathetic response.

  • Interaction of touch and distance creates intimacy, closing barriers between them.

Concept 3: In her shoes

Sketch of concept three, In her shoes.
Sketch of concept three, In her shoes.

What is it?

  • Individuals will be transported into the story of a victim/survivor of VAW, using their own silhouette.

  • They will be given scenarios and made to make decisions that women who have been subjected to violence have had to make.

How does it address the brief?

  • Immerses individuals into the victim/survivor's story, viewing the situation from their perspective.

  • Empathy for these women can be produced, with individuals having experienced their story, first hand.

Further development

I chose to further develop the concept, Stories within Us, due to time and available resources required, to develop a concept video.

Additionally, I saw a lot more opportunities for this concept, especially with how individuals could engage with it to develop deeper connections and empathy.

I collected images, to show the visual direction of the installation. Using textiles and textures allows objects to be hidden, enticing individuals to find and interact with them.

Collection of images that have lots of textures and uses textile materials.

I researched different sensors and developed an understanding of what interactions could create more impact.

I wanted to associate the interactions to actions which these women have experienced, as physically playing out actions can induce more prominent emotional and empathetic effects, hence, I added sensors responding to scrunching, stroking and pulling.

Sketch of part of the Stories within us interactive installation, to show where the sensors would be placed.
Sketch of what projections would look like when nearing the object.
Sketch of what projections would look like when pulling the object.
Sketch of what projections would look like when scrunching the object.
Sketch of what projections would look like when stroking the object.

Takeaways

What I learnt...

I learnt about ethical data collection, during this project, especially as it focuses on a very sensitive topic.

It was really important to be transparent about my project when collecting data and allow flexibility and anonymity with my data collection as individuals could feel uncomfortable or triggered by certain aspects.

What I would change...

I would have liked to have collaborated with a charity that focuses on VAW.

It would have been great to get their input and see how we could've created an installation that shares their stories and creates support for them.

The Stories Within Us

Final year project

User researcher

13 weeks

aCM digital library, Google forms, Google Scholar

An installation based on objects and stories of women subjected to violence, in hopes of building empathy and changing attitudes that support Violence Against Women (VAW).

*Please note* this project links to, contains information about sexual assault and/or violence towards women, which may be triggering to readers.

Overview

Problem

How can we use interactive installations to build empathy within individuals and raise support for women who have been subjected to violence.

Solution

The Stories Within Us, is an interactive installation that uses storytelling, visual and audio aids to communicate stories of women subjected to violence, to the public.

The installation connects the public and these women, harbouring empathy towards them and changes in attitudes that support VAW.

Process

A flow chart to show the design process for making Stories within Us

Discover

Background Research

I researched into the topic of VAW to further understand the context of the topic, as well as the scale and reason for VAW occurring.

Findings

  • VAW is a widespread and common societal issue with 1 in 3 women having experienced violence worldwide.

  • VAW has been and is still a common matter throughout history, but more law enforcement and aid has helped to minimise the issue slightly.

a timeline to show the history of violence against women

So why is it so widespread and still occuring?

ATTITUDES THAT SUPPORT VIOLENCE AGAINST WOMEN:

A sheild with person icon on the bottom right

EXCUSING THE PERPETRATOR

Shifting the responsibility, of act of violence, from the perpetrator to the victim.
38% of men and 55% of women over the age of 65, are most likely to blame women for being raped.

Person with a tick to the left of them.

DISREGARDING THE NEED FOR CONSENT

Removing the need for consent when engaging in sexual activities.

87% of 22,419 women, were touched without their consent.

Person with a question mark to their right

DISTRUST IN WOMENS' REPORTS OF VIOLENCE

Assuming women are making fake or exaggerated claims of violence to get revenge or take advantage.
2 in 5 men agreed women are likely to use sexual assault claims to get revenge on their ex-partners.

A magnifying glass with a minus in the centre.

MINIMISING VAW

Reducing the seriousness of violent acts, making them less significant or complex than it really is.
1 in 5 young men think there's no harm in making sexist jokes with their friend groups.

Outcome

From the background research, I concluded that attitudes supporting VAW can stop women from speaking out and getting help. By challenging these attitudes we can change this.

To do this, I used empathy, the ability to understand the feelings of another person. By understanding the perspective of these women, subjected to violence, we can potentially alter these attitudes and norms within society.

Competitor Analysis

I explored interactive technologies that were designed to induce empathy and see how effective they were as well as gain inspiration for my own designs.

A table analysing the the good, bad and empathy rating of competitors.

Summary

  • Putting people into the perspective of others or story-telling are very effective when building empathy or understanding of others' experiences.

  • Interactive installations may be more effective in building empathy, due to the range of interactivity and ability to create a unique and personal experience.

Define

Research Aims and Objectives

I defined my research aims and objectives allowing me to plan and organise my primary research.

Research Aim

To gain an understanding of how interactive installations can help to build empathy within individuals to ideate designs of an installation for raising empathy for women who have been subjected to violence.

Objective 1:

Explore ways in which experts have used interactive installations to build empathy within individuals.

Question 1:

What interactions with interactive technologies, including installations, engaged individuals to empathise with their themes?

Objective 2:

Identify how interactions, of individuals, with interactive technology, including installations, could provoke empathy.

Question 2:

What interactions with interactive technologies, including installations, engaged individuals to empathise with their themes?

Objective 3:

Ideate designs for an interactive installation to build empathy for women who have been subjected to violence.

Question 3:

What are the potential designs for an interactive installation that helps to build empathy, within individuals, for women who have been subjected to violence?

Interviews

To answer objective 1, I conducted interviews with 2 experts.

I collected qualitative data that related to existing interactive installations and how they have or could be used to induce empathy.

Interview transcript with sticky notes to analyse.
Sticky notes grouped into themes.

Identifying Themes

Book with a page turning.

STORYTELLING

  • Stories enhance empathy as they convey meaning and engage emotions, creating deeper connections with characters and people.

  • Empathy can be hindered by the ability to relate and complexity of story.

Cube

OBJECTS & EMPATHY

  • Personal objects induce empathy due to memories attached, making it more intimate.

  • Individually, they may not be as affective in enhancing empathy.

  • Humanising objects can form an empathetic response, but too much can be eerie.

monitor and cellphone

TECHNOLOGY

  • Technology can enhance and immerse individuals into a story.

  • Sensors form different interactions, which can affect emotional experiences.

  • Sound is more impactful when immersing individuals into a story, allowing interpretation and deeper connections.

Surveys

To answer objective 2, I sent out a survey and collected 56 responses.

I collected quantitative and qualitative data, related to how the general public interact with interactive installations that evoke empathy, and what specific interactions or elements, could or have had a lasting effect.

Demographic

Pie chart showing gender split of survey participants.
Pie chart showing age split of survey participants.
  • Majority of my responses came from women aged 21-25.

  • A more equal spread of gender and age would have been desired.

Engaging with interactive installations

Pie chart showing percentage of survey participants have/have not engaged with an interactive installation.
Pie chart showing percentage of survey participants have/have not/unsure engaged with an interactive installation related to VAW.
  • 74.5% have not engaged with an interactive installation, showing a possible lack of access/interest to interactive installations.

  • Those that have, only 6.7%, was related to VAW. Therefore more opportunity to build a unique and memorable interactive installation surrounding the topic.

Bar chart showing survey participants' knowledge of the topic of the installation before engaging with it.
Bar chart showing survey participants' knowledge of the topic of the installation after engaging with it.
List of thoughts of survey participant after engaging with the installation.
  • This data shows that interactive installations can be influential to individuals and make others more knowledgeable about topics, as the average rating increased from 3 to 5.

  • Interactive installations make a positive impact to individuals in many ways, with participants finding the installations "interesting", "educational" and "beautiful".

Bar chart to show if survey participants felt empathy towards topic of installation.
List with reasons why survey participants felt empathetic towards the topic of the installation.
  • Interactive installations can induce empathy with 93% of participants rating 4 or higher.

  • Generally, the type of content, results in more empathy with participants, for example stories or objects. However the results are varied and don't answer the question well.

Bar chart showing what aspects make survey participants feel more emapthetic towards the topic of the installation.
Bar chart showing what survey participants did after seeing the installation.
  • 60% said that listening and visualising stories would make them feel more empathetic. This supports existing research and findings from interviews, of using the method of perspective-taking to induce more empathy.

  • Data confirms that interactive installations can have an impact on individuals

    and create discussions. They also have the power to allow people to be proactive and learn more about certain topics.

Using technology to induce empathy towards VAW

Pie chart showing survey participants opinion of whether technology can increase empathy towards VAW.
List of survey participants' opinions on how technology van help increase empathy towards VAW.
  • Majority of participants think technology can be used to induce empathy towards VAW.

  • When asked why, many participants said that technology can be used to spread

    information, stories and perspectives widely, hence raise more awareness and discussion about the issue.

  • 39% were unsure, possibly due to not having much understanding about VAW.

Pie chart showing what aspects of technology, survey participants' think will make people feel more empathetic towards VAW.
Bar chart showing percentage of survery participants selection on which characteristics of technology could induce empathy in others towards VAW.
  • There is an equal view of the type of technology that could make people more empathetic towards VAW, excluding games.

  • However more participants thought that sharing through social media would the more effective technology.

  • 75% of participants chose storytelling of victims experiences, as the characteristic that could induce empathy towards VAW. In contrast, intimate spaces may not be as effective.

  • This suggests that content that is presented is more impactful rather than the space in which it's held.

Summary of survey findings

  • Interactive installations have been shown to be effective in inducing empathy.

  • Interactive installations have the power to build conversation and spread awareness of topics.

  • In general, storytelling is the best approach for inducing empathy, which supports existing research.

  • Other characteristics such as objects, physical and audio interactions can enhance storytelling, further evoking empathy.

Ideate

Sketching

Using my research I began to sketch out ideas and built 3 concepts. This allowed me to achieve my final objective.

Concept 1: A voice for women

Sketch of concept one, A voice for women.

What is it?

  • Victims/survivors of VAW record and share their experiences, within hand-made touch sensors.

  • When sensor is touched, voices of these women are heard and shared.

  • These experiences are translated into an art piece and showcased in a space.

How does it address the brief?

  • Creates a space where victims/ survivors of VAW can share their stories, allowing perspective-taking, understanding and discussion to harbour.

  • The touch sensors are intimate, unique and personal, forming deeper connections and enhanced empathy towards these women.

Concept 2: Stories within us

Sketch of concept two, Stories within  us.

What is it?

  • Objects related to victim/survivors

    of VAWs experiences are hidden within the wall.

  • When nearing the objects, the victims/survivors story is shared.

  • Additional interactions (e.g touch) create visual changes, enhancing the story.

How does it address the brief?

  • Using objects and storytelling, individuals better understand victim/survivors' stories.

  • Objects may be familiar, allowing a personal, connected experience, developing an empathetic response.

  • Interaction of touch and distance creates intimacy, closing barriers between them.

Concept 3: In her shoes

Sketch of concept three, In her shoes.

What is it?

  • Individuals will be transported into the story of a victim/survivor of VAW, using their own silhouette.

  • They will be given scenarios and made to make decisions that women who have been subjected to violence have had to make.

How does it address the brief?

  • Immerses individuals into the victim/survivor's story, viewing the situation from their perspective.

  • Empathy for these women can be produced, with individuals having experienced their story, first hand.

Further development

I chose to further develop the concept, Stories within Us, due to time and available resources required, to develop a concept video.

Additionally, I saw a lot more opportunities for this concept, especially with how individuals could engage with it to develop deeper connections and empathy.

I collected images, to show the visual direction of the installation. Using textiles and textures allows objects to be hidden, enticing individuals to find and interact with them.

Collection of images that have lots of textures and uses textile materials.

I researched different sensors and developed an understanding of what interactions could create more impact.

I wanted to associate the interactions to actions which these women have experienced, as physically playing out actions can induce more prominent emotional and empathetic effects, hence, I added sensors responding to scrunching, stroking and pulling.

Sketch of part of the Stories within us interactive installation, to show where the sensors would be placed.
Sketch of what projections would look like when nearing the object.
Sketch of what projections would look like when pulling the object.
Sketch of what projections would look like when scrunching the object.
Sketch of what projections would look like when stroking the object.

Takeaways

What I learnt...

I learnt about ethical data collection, during this project, especially as it focuses on a very sensitive topic.

It was really important to be transparent about my project when collecting data and allow flexibility and anonymity with my data collection as individuals could feel uncomfortable or triggered by certain aspects.

What I would change...

I would have liked to have collaborated with a charity that focuses on VAW.

It would have been great to get their input and see how we could've created an installation that shares their stories and creates support for them.

If you’ve liked what you’ve seen,

and would like to work together,

Feel free to Contact me!

If you’ve liked what you’ve seen,

and would like to work together,

Feel free to Contact me!

You can also find me on:

You can also find me on: